You have thousands of square meters of store.And almost no visibility into what happens inside.
Sales tell you what is sold.
They don't tell you where the sale is lost, which zones underperform, or how much value you're leaving on the table.
No new hardware · On your existing cameras · GDPR compliant
drop in sales when checkouts get saturated
Deval, Totzek & Tucker · M&SOM 2021
equivalent impact of raising prices when queues are visible
Lu, Musalem et al. · Management Science
difference in interest between core and secondary zones in home improvement stores
KSI benchmark
You probably don't know everything that happens inside your store.
Sales tell you what is sold. They don't tell you where the sale is lost, which zones underperform, or how much value you're leaving on the table.
Scenario A - No traffic measurement
They only see sales. They don't know how many customers entered. They can't calculate real conversion.
→Operating completely blind
Scenario B - Measuring with sensors
Expensive sensors that fail frequently and generate inconsistent data. Staff counted as customers and visits duplicated.
→Inaccurate data nobody trusts
Final result
Operations fall back to running on intuition.
Four blind spots. Each one with sales being lost undetected.
Zones underperforming their potential
You don't know which areas of the store receive real traffic or which ones customers are ignoring.
Categories with high interest and low conversion
The store average hides which categories have a traffic problem and which have a conversion problem. They are different causes.
Sales lost at checkouts and pickup points
Without visibility into wait times or saturation, the team reacts late. By the time they intervene, the sale is already lost.
Deval, Totzek & Tucker · M&SOM 2021
Revenue you're not capturing when negotiating with brands
You set the value of your spaces with experience and intuition. Without real exposure data, you systematically undervalue premium zones.
Same company. Two completely different ways of managing.
Ecommerce
~20% of sales- ✓Conversion by page, category and product
- ✓Full funnel: visit - interest - purchase
- ✓Abandonment rate by stage
- ✓Traffic distribution by zone and channel
- ✓Measurable impact of every layout change
- ✓Exposure data per space for brands
Physical store
~80% of sales- ✓Sales by category
- ✗Internal visit funnel
- ✗Abandonment data by stage
- ✗Traffic distribution by zone
- ✗Measurable impact of each change
- ✗Exposure data to negotiate with brands
For decades, that asymmetry was inevitable. Ecommerce was born measuring every customer step. The physical store had no way to do the same - behavior inside the space simply left no trace.
Until now.
KSI VISION turns every journey, every zone visited, every moment of friction into actionable data - on the cameras you already have.
For the first time, your physical store has the same visibility you've demanded from your ecommerce for years.
This is what changes when you have complete visibility.
Every visibility gap is a decision you can't make. KSI closes them all.
More complete decisions. Results that are harder to argue with.
In sales by identifying and solving the right bottlenecks
Distinguishing low-traffic vs. low-conversion zones allowed teams to intervene with the right action in each case.
Abandonment at checkouts and pickup points with real-time alerts
Detecting saturation before the customer abandons allowed redistributing staff at critical moments.
In revenue from spaces by negotiating with real exposure data
With traffic data by zone, premium spaces are priced correctly. Brands pay more when the data backs the proposal.
Complete visibility of every square meter of your store
This is what it looks like in practice.
Visitors today
8,420
8 active zones
Global conversion
14.2%
+1.1pp vs. 7d avg
Zones with low flow
2 of 8
Materials / Electrical
Active alerts
1
Materials area checkouts
| Category | Traffic received | Interest | Conversion | Sales | Status |
|---|---|---|---|---|---|
| Tools | 2,840 | 71% | 18% | $92K | Optimal |
| Materials | 2,180 | 65% | 8% | $74K | Opportunity |
| Electrical | 890 | 59% | 22% | $38K | Needs visibility |
| Garden | 2,510 | 48% | 15% | $51K | ⚠ Critical friction |
From security cameras to intelligence for every square meter. Without installing anything new.
We connect your existing cameras
KSI VISION works on any security camera you already have - IP, analog, DVR, NVR, any brand. No hardware investment, no construction work, no operational disruption.
We map every zone of your store
We configure zones, entrances, categories and critical points according to the real structure of your space. From the main entrance to the store extremes.
Every decision has data behind it
Real-time dashboard: traffic by zone, conversion by category, checkout saturation and exposure data to negotiate with brands. For the first time, you manage with certainty - not intuition.
No installations · No technical visits · No operational disruption
Designed for the scale and complexity of a home improvement store
No new hardware
Works on any existing camera. No construction or operational impact.
Real unique visitors
Anonymous re-identification: no duplicates, no staff, no re-entries. The data you can finally trust.
Accuracy >99.9% in high-density environments
Validated in stores and time slots with very high visitor flow.
Space monetization with data
The only system that turns internal traffic into a negotiation argument with brands.
Privacy by design · GDPR compliant
No personal data captured or stored. Meets the most demanding enterprise privacy standards.
Deployment in days, not months
100% remote deployment in under a week. Without interrupting any store's operations.
Chosen by leading retailers worldwide
